Talking strategy: entering e-commerce and online fashion retailing–tips from an expert
Setting up a new online clothing store, or revamping an existing website, involves complex and time-consuming procedures. In order to maximise the return on what can be a relatively sizeable investment, companies must consider a plethora of commercial, technical and cultural factors in order to get the design and construction absolutely right. ( http://www.bharatbook.com/detail.asp?id=128413&rt=Talking-strategy-entering-e-commerce-and-online-fashion-retailing
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